Details
Strategic Management. Industry Analysis, Strategic Drift and Re-Strategizing
1. Auflage
|
CHF 17.00 |
|
| Verlag: | Grin Verlag |
| Format: | |
| Veröffentl.: | 13.03.2018 |
| ISBN/EAN: | 9783668660335 |
| Sprache: | englisch |
| Anzahl Seiten: | 19 |
Dieses eBook erhalten Sie ohne Kopierschutz.
Beschreibungen
Research Paper (undergraduate) from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 61, Cardiff Metropolitan University, course: Masters in Business Administration, language: English, abstract: This term paper deals with the strategic management of the company Marks and Spencer which has become a leading British retail icon since its conception more than a hundred years ago. The book deals in the first part with the company profile, the industry evolution, the current strategic position. The second part contains an industry analysis and market failures. It ends with re-strategizing.
Diese Produkte könnten Sie auch interessieren:
V poiskah istochnikov rosta. Uchebnye keysy na materialah rossiyskih kompaniy
von: Andrey Starkov, Alexander Lebedev, Daniil Muravsky, Pavel Voloshchuk, Vera Rebyazina, Olga Kusraeva, Alexander Pligin, Olga Mondrus, Alexander Rozhkov, Andrey Dubovskov, Denis Klimanov
CHF 6.00
